Friday, October 19, 2012

Operant Conditioning Shampoo with a little touch of Superstitions









Assignment 2: LASA 1—Operant Conditioning and Superstitions
John Conn
Argosy






Assignment 2: LASA 1—Operant Conditioning and Superstitions
E.L. Thorndike is considered the first researcher to study “nonreflexive behaviors” of animals and the behaviors can be modified as the result of experience (Mazur, 2006, p. 119). The theory of behavior and cognition dates back to 1596 with Descartes, where he thought that humans and non-human animals had similar functions based on mechanical or machine principles (Armstrong & Botzler, 1993, p. 281). Darwin initiated animal research with the suggestion that the anatomy of humans and animals were similar as well as emotions and cognitions (Wallace, 2012). Thorndike’s theory consists of the law of effect, law of readiness, and law of exercise, which the classic example of a cat learning to escape from a “puzzle box” by pressing a lever inside the box (Mazur, 2006, p. 119).
Thorndike is credited for the first investigations of the principle of reinforcement but it was B.F. Skinner who increased the interest and used the terms operant conditioning (Mazur, 2006, p. 131). Skinner researched behavior that “reflected that behavior is strengthened through reinforcement” (Mazur, 2006, p. 131).
Superstitious behavior was based from the stop-action principle and that behaviors may be strengthened by accident. Skinner conducted the superstition experiment that “made a strong case for the power of accidental reinforcement” (Mazur, 2006, p. 123). Skinner, Guthrie, and Horton noticed that each cat or pigeon had distinctive styles of moving the pole and reinforcement was delivered and strengthened the behavior (Mazur, 2006).  Superstitions and sports go hand in hand by witnessing a baseball player use the same glove or having a routine before stepping into the batter’s box. A player that touches each corner of the home plate with his bat before getting ready to hit the ball may have had luck at one point that triggered the repetitive behavior of the ritual. Superstitions frequently happen when the individual actually has no control over the events taking place (Mazur, 2006, p. 123). The baseball player has a form of control when it comes to hitting the baseball but the sequences performed that may create good luck may make a person feel like they have more control or greater luck of chance to hit a homerun or game winning single. Superstitious behavior developed from an accidental association between action and consequences (Mazur, 2006) so the continued behavior will happen as long as the desired outcome is maintained. A baseball player will continue to have a routine or some item that brings luck if the player is happy with the desired outcome. Shaping is a behavior modification tool that will help guide a baseball player to think differently about the superstitions. The use of scheduled reinforcements will set times when the reinforce will or will not be used. Having the player that uses a routine or wears a trinket not use these prior to batting and see what the outcome may be. Superstitious behavior should stop after the grouping of success without this behavior or item.
This author interviewed his fiancé and the superstition was walking under ladders. The reason behind this superstition was started from an accident where she had something dropped on her head by a family member that was getting some item off a shelf in the house they lived. The connection between getting hurt and someone on the ladder made her weary of walking around or under ladders.
References
Armstrong, S. J., & Botzler, R. G. (1993). In Environmental Ethics: Divergence and Convergence [Adobe PDF]. Retrieved from http://dhaydock.org/Philosophy/Unit%202%20-%20Animal%20and%20Machine%20Minds/Descartes%20Animals%20as%20Machines.pdf
Mazur, J. E. (2006). Learning and Behavior (6th ed.) [VitalSource Bookshelf]. Retrieved from http://digitalbookshelf.argosy.edu/#/books/0558220231/pages/48393079
Wallace, A. R. (2012). Darwin’s “The Expression of the Emotions in Man and Animals”. Retrieved from http://people.wku.edu/charles.smith/wallace/S220.htm